Guidebook - Diagon Abbey

Diagon Alley

Diagon Alley is a fictional high street, from Harry Potter’s books, located in London. It is accessible to the wizarding world, to which it is something of an economic hub, but hidden from Muggles (non-magical people). However, Muggles are allowed access to it if they need to accompany their Muggle-born magical children. If a wizard or witch needs something, chances are that it can be found in Diagon Alley. Particularly during the days or weeks before school starts at Hogwarts school, the location is packed with witches and wizards.

Where to go

Gringotts Wizarding Bank is the only known bank of the wizarding world and it is operated by goblins. You can exchange your muggle money here.

Florean Fortescue's Ice Cream Parlour, sells ice cream, including sundaes, which could be enjoyed at outdoor tables.

Flourish & Blotts sells a great variety of magic books, including textbooks for Hogwarts courses and other books of general magical interest.

Madam Malkin's is a clothing shop next to Flourish & Blotts. It sells robes and other clothing, including the uniforms of Hogwarts.

Borgin and Burkes is an antique shop located in Knockturn Alley, containing some dangerous, but interesting, items.

Weasleys' Wizard Wheezes is a popular joke shop that started as a small school business created by Fred and George Weasley in the fourth book.

When to go

Diagon Alley is an interesting place during all the year. You can enjoy the winter and the snow or the summer and the sun.