Samsung
Resenha: Samsung. Pesquise 861.000+ trabalhos acadêmicosPor: kalimasan • 15/9/2013 • Resenha • 225 Palavras (1 Páginas) • 509 Visualizações
Samsung still provoking Apple’s consumers in advertisement
Last night, was the Super Bowl’s final between New York X New England Patriots.
In my opinion, the American football match can be describe as a boring match, very boring, in which the players make a tackle in each other for a long, long time.
But, there’s always a great show during the break time (yesterday there was Madonna’s). Companies spend a lot of fortunes in advertisement well made (most of the time), which are aired during the breaks.
Samsung was one of them. The company still betting in advertisement that attacks Apple’s consumers and their products (without saying the name, of course).
The ploy made some fun advertisements and with a bit of truth behind the scenes, making fun with those people who spend hours in a greatly row just to buy a mobile phone or an Ipad.
But in the Samsung’s advertisement which was aired during the Super Bowl’s break, it has gone a little bit out of hand. The ad was not focused as should be and, people reactions are too exaggerated when they see what Galaxy Note do, differently from the first video episode.
The lead singer of the band The Darkness, Justin Hawkins, shows up singing and playing “I Believe In A Thing Called Love”. Watch the video by yourself
By the way, New York Giants won the match.
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